– Who did the Community Day affect?
The community day was designed for the Senior Management Team of Hammerson to broaden their understanding of community and voluntary groups, the board of directors and advisors for PJ’s Community Service to share key insights into the sector, and learn new advanced methodologies for sustainability.
– When did this take place?
One Summers day in June 2009.
– Why was there a need?
The need was established after a number of community based meeting and Hammerson’s desire to connect and impact the local community in a meaningful way.
– What was the rationale for the methodology?
Hammerson is a FTSE 100 company with a portfolio of retail property in the UK and France of around £7.7 billion, including 22 prime shopping centres, 22 convenient retail parks and investments in 15 premium designer outlet villages. As a pure retail property business with a focus on winning locations that cater to consumer preferences for:
Experience: Prime shopping centres which offer exciting brands, high-quality catering and leisure facilities.
Convenience: Convenient, well managed retail parks in out-of-town locations.
Luxury: Consumer preference for luxury brands combined with increasing tourist demand is driving growth at premium designer outlets.
Hammerson was established in 1942 by Lewis Hammerson, originally developing residential property then expanding into commercial property in 1948. Hammerson became a public company in 1954, and began a programme of partnering with local authorities to redevelop UK cities’ retail offer. The company opened Brent Cross, the UK’s first covered mall, in 1976, and expanded into French commercial property in 1985.
It was with this vast wealth of knowledge and business experience the 2 organisations came together for an enriched learning experience.
– Where did this take place?
PJ’s Community Service, Thornton Heath.
– What was the impact of this programme?
Armed with new insights into sustainability and business development – PJ’s went on to develop a brand new sustainability program that would have a lasting impact on the community.
Hammerson gained a deeper understanding of the local community and the impact of Social Enterprise.